University of Virginia Brand Update - Changes in C'ville

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I kind of want one of those UV hats.

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I keep staring at it… I’m still not sure…

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Not sure what is worst the croked tie or the Carolina blue on the hat.

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That is the strangest part of that hat… where did that blue come from? I think the only explanation is to make sure you see the V in navy blue, you have to have a light color to contrast it…

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It’s a pretty good April Fool’s joke… they put a lot of effort into it too

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Is this an April’s fools joke?

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I hope so…

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April 1st bro. He says it at the end.

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It most certainly is an April fools joke. But I’m not terribly offended by the logo

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If that logo’s not Tm’d I’d love to see what LRA could do with it

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LRA needs to get the trademark for this and Charlottesville State and start cranking out merch.

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I can’t tell why this logo looks slightly cursed. Something is… off.

Would I still trade logos for orange unis? Maybe…

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If they did that logo in tie dye, in the Phish pfont, on a green hat, it would be perfect for Groovy UV.

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While we’re at it, let’s change mascots. Instead of the Virginia Cavaliers, we can be the UV Radiation.

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Man that be a killer if LRA ain’t jumping om it I might have to put my team on it. @Merch HMU

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Looks like they used one of our official sports accent colors for the light blue in the hat. The irony is lost on them, however.

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